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Sugar House to welcome new friend in Google Fiber

Oct 31, 2016 03:16PM ● Published by Travis Barton

Google Fiber’s storefront at Trolley Square. Salt Lake is the second city to receive Google Fiber after Provo. (Google Fiber)

Gallery: Sugar House to welcome new friend in Google Fiber [1 Image] Click any image to expand.

By Travis Barton | travis@mycityjournals.com



Sugar House, Utah - A new addition is coming to Sugar House and it’s not a housing development. Google Fiber is arriving in Sugar House this winter to provide another internet option for homes and businesses.  

Sign-ups are now available on Google Fiber’s website for South Sugar House with sign-ups for the north side coming soon.

“We’re super excited to be offering the product, even more so, the community has shown great excitement and enthusiasm for super-fast internet,” said Jacob Brace, community impact manager at Google Fiber. 

There is no closing date for sign-ups yet, but there will be for single-family households. 

“It’s part of our business model to deploy resources to the customers in the quickest fashion possible,” Brace said. He added that people should continually check the website for updates. 

In August, Google Fiber opened up offices at Trolley Square with service available to all in the downtown area and city center neighborhood—from 300 West to 1300 East and South Temple to 800 South. It’s been almost two years since Google Fiber announced it was coming to Salt Lake City. 

Salt Lake City stood out, Brace said, because of a mutually desired partnership with Salt Lake City government, residents and utility companies to bring a fiber optic network to the city. 

“It takes a ton of planning and construction and coordination to bring Google Fiber services to a location for the first time and frankly, this community has shown great excitement and enthusiasm,” Brace said. 

In order to implement Google Fiber in the city, Brace said a fiber ring needs to be placed around the city, one of the company’s main build accomplishments. 

“We were able to do that fairly swiftly in collaboration with Salt Lake City government and the utilities in the area,” Brace said. 

Part of the process includes identifying where utilities and telecom lines are located to not disrupt those existing lines. Brace said working with the city and its residents is essential to minimize construction impact on the area’s infrastructure. 

“It’s a partnership to coordinate the efforts so we can come in as quickly as possible, building out a quality network with the least amount of construction,” Brace said. “We are working and coordinating with residents and businesses of the area because it does impact vehicular and pedestrian traffic.”

By enacting the installation process with coordination from businesses and utilities, Brace said they dig once in an area, taking care of everything once. 

“That’s the best solution and the least amount of disturbance on residents and businesses so those partnerships are always something we’re open to,” Brace said. 

By working with everybody and providing the appropriate signage and directional tools, Brace said they’ll be able to “get in and get out, almost like we were never there.”  

Internet service from Google will offer plans from 100 to 1,000 megabits per second with monthly prices ranging from $50 to $140. Small business plans are also offered ranging from $70 to $250. Plans will have optional telephone and television services. 

Availability for those in apartments may have limitations depending upon the apartment complex. Brace said those who experience such a situation should talk to their apartment managers. 

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